I haven’t posted a “Recommended Reading” since this past summer, so I thought it would be a good time to talk about another publication I have recently subscribed to and love: Fast Company.
I rarely buy anything placed near the register at a grocery store, but a few months ago I was intrigued by a magazine cover that read “A Billion Fans Can’t Be Wrong: How YouTube is banking on stars like Bethany Mota to recharge Google’s future and fight off Disney and Yahoo.” So I bought it, was hooked, and quickly became a subscriber.
Fast Company is a technology, business, and design magazine that was developed in 1995 by previous editors of the Harvard Business Review. The publication focuses on innovation in business and design, featuring articles about up-and-coming companies and old-standbys. Fast Company celebrates creativity, risk-taking, and thinking beyond traditional boundaries.
In my first issue I learned about Google’s purchase of YouTube, how YouTube content creators are spilling over into the mainstream entertainment industry, and read about James Cameron’s latest documentary where he completed a record-breaking dive to the bottom of the Mariana Trench. Although I do enjoy reading about technology and design, I also like that Fast Company includes features about leaders within the entertainment industry, including Anthony Bourdain, Tyra Banks, and Jared Leto in their latest issue.
So if technology, business, design, and popular culture are some of your favorite topics, do yourself a favor and subscribe to Fast Company.
And don’t forget to read about my previous recommendation, Bitch Media.