All posts tagged: Fuller House

On Nostalgia & the Home in “Fuller House”

Nostalgia-TV has had a recognizable presence in the American televisual landscape for the last decade – from Hawaii Five-O (1968 – 1980, 2010 – present) to Dallas (1978- 1991, 2012 – 2014), and beyond – but in recent years, producers and networks have turned to reboots and revivals more than ever before, as the film industry follows suit. This trend towards remakes and spin-offs seems to reflect an economic model – one that depends on a preexisting audience as an example of profit potential – but nostalgia’s marketability extends beyond those parameters. As a result of revisiting an idealized past, nostalgia-TV relies on capturing the attention of viewers for whom the past is romanticized and may represent a more stable time. In particular, the recent rebooting of popular family and child-oriented 90’s series seems to tap into a specific audience with newfound political and economic power. Netflix’s Fuller House (2016 – present), a reboot of Full House (ABC, 1987 – 1995), offers an example of a series intended to rely on a passive and non-critical …